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Study on the E-Commerce Activities of Individuals in the Philippines

Year: 2019
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Abstract:

Part of the Sustainable Development Goals (SDG) set by the United Nations is to build resilient infrastructure, promote sustainable industrialization, and foster innovation. This goal aims to build a physical and technological environment that can accommodate the rapid and continuous progress of the global economy. With the constant innovation aiming towards sustainable industrialization, a digital economy has emerged together with its business models, such as e-commerce. In the Philippines, despite the advancement of technology and continuous internet usage by many Filipinos, data on e-commerce activities remains lacking. A survey was conducted to assess the degree of penetration of e-commerce in the country. This study aims to provide information about the e-commerce activities of Filipinos, which would help in monitoring and discerning the level of access and readiness of the Philippines to the changes brought by the digital economy.

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